Facebook is still a powerful marketing tool. In fact, it takes the lead when compared to other social media platforms available. With over one billion active users every day, it is without a doubt one of the best networks to market your brand. Here’s how to do it;
Get the Followers and Likes
This is where it all starts. You must have a sizeable following to get noticed. Also, you need to attract likes to increase the chances of your content getting shared by as many users as possible. Even then, getting Facebook followers and likes isn’t the easiest of tasks. Still, you can buy them through services such as social10X. In other words, Social10x simply rocks when it comes to getting your Facebook following and likes off the ground.
Select the Right Category for your Page
Of course, you will need to create a business page as opposed to a personal profile. On of that, you will upload a profile picture. And then there are the sign-up CTA and sidebar tabs. Create your profile under the six categories provided. Note that the category matters because each comes with different features.
Get a Vanity URL
One of the most important things to note after signing is to optimize your page. But, before you even get to that point, you should grab a vanity URL. The idea is to get an easy-to-read link that you post in other places. On top of that, a vanity URL makes your profile more searchable on Facebook and Google. Besides, it looks professional, and that’s a good thing.
Optimize your Photos
Now it is time to spruce up your profile using high-quality photos. Facebook, like any other social media network, is highly visual. So, get a good cover photo that will allow you to showcase your products and services to your audience. Be sure to tell your potential followers who you are and what you do.
The Bottom Line
Facebook is here to stay if the numbers that keep thronging the platform is anything to go by. What does that tell you? Well, it means that you are better off creating a page for your business if you’re going to have a competitive edge over other like-brands. The only thing that you need to do is to make sure that you get the basics correct from the get-go.